Earlier this week Champions UK (plc) won another large account with Multi Cig – a Leicestershire based e-cigarette company. We proposed a fully managed brand strategy including all aspects of their marketing and PR, aimed to cement multiCIG as the UK’s leading manufacturer of high quality e-cigarettes. To follow a successful 12 months of PR activity, we proposed large scale targeted marketing activity to work with and complement the increased brand awareness. The individual marketing activities proposed within our agreement have been designed to reach key areas of the target consumer demographic, using a series of creative concepts and industry leading insights to establish and reaffirm the positioning of the brand.
A mixture of Online Marketing , Online Advertising, Marketing Collateral, Advertising Strategy, Exhibitions and Public Awareness are amongst the tools in our arsenal we have proposed to make this brand a real success story!