Workforce Socks have been featured in the Mail On Sunday’s YOU magazine and on the Mail Online website, showcasing Workforce to a total of 544,135,485 readers over both platforms.
As a result of this coverage, sales of Workforce socks on sockshop.co.uk increased six times over, compared to the previous week’s sales. Gaining coverage in the high circulation national newspaper has also resulted in increased brand exposure to an audience that may not have heard of the brand previously.
The article focuses on gardening protective essentials and lists Workforce Wellington Boot socks as the perfect sock to avoid cold feet and/or blisters.
This coverage is just part of an ongoing targeted press and media campaign for Workforce, expanding awareness of the brand in specific target markets.