At Champions, we take our social responsibilities seriously. Beside creating a workplace that’s fair and full of opportunity, we take great pride in raising money for great causes.

Over 10 years, we have raised over £2.5 million for a range of fantastic charities across the country. By hosting an array of annual balls, charity auctions and celebrity dinners, we’re able to help those who need it most.

Rainbows Hospice for Children and Young People is a charity that has always been close to our hearts. To date, we have been able to raise over £1,445,925 and continue to generate vital funds to support children and their families in our local area.

It’s wonderful doing our little bit to help Rainbows bring happiness and reassurance into the lives of children in need and support their families through difficult times.


As one of the biggest events on our calendar, we host the Rainbows Celebrity Charity Ball in The Ballroom of The Dorchester every June. Delivering a night of first-class entertainment, we organise a delicious three-course meal and top performances from some the UK’s biggest bands, musicians and performers.

Last year, we welcomed the likes of Strictly stars Janette and Alijaz, Sam Bailey, Kellie Maloney, William Roache MBE and Vanessa Feltz, to name a few. The event was a huge success and a great way to bring people together to celebrate the wonderful work of Rainbows.

Champions (UK) plc have been the largest, and longest standing, supporters of Rainbows Hospice for Children and Young People for well over a decade. In this time, they have raised more than £1.5m to fund our work and in the process putting on countless events, securing hundreds of media and press articles to promote the hospice and introducing us to many more supporters.

Champions (UK) plc are a family business, in every sense possible. Founded by dad and CEO John, the Hayes family are the most talented and hard working group of people you could hope to meet.  Their ethos of doing business the right way can go some way to explain why they’ve dedicated themselves to raising money for Rainbows. However, it’s the thought of supporting other families, families who are faced with the unbelievable prospect of losing a child to a terminal illness that spurs them on. John himself has suffered the pain of losing his sister Jane to a life-limiting illness and he experienced the strain this put on his parents and their relationship with him and others in the family. By supporting Rainbows, John knows that he is directly helping other families faced with a similar situation will get the care they need, when they need it.

Each year, Champions (UK) plc create a programme of high profile events that are either in aid of Rainbows or that include some fundraising elements on behalf of the charity. In recent years these have included an annual gala ball at the Dorchester, cricket and rugby dinners, countless awards evenings and numerous golf events.  In 2017, Champions (UK) plc surpassed their previous fundraising targets and raised over £230,000 in a single calendar year.

I have worked for charities for over 18 years and in that time I’ve managed some of the biggest partnerships – including the Tesco Charity of the Year, Morrisons and Microsoft to name a few. However, none of these bigger organisations are able to touch Champions in terms of the commitment the entire business makes to raising money in support of Rainbows or the other charities that benefit from their help. I’m sure it’s a cliché to say Champions by name, champions by nature – but this really is the case for the Hayes family, their colleagues, friends and associates.

Andrew Ball

Director of Supporter Relations

Rainbows Hospice for Children and Young People

Alongside the Rainbows Celebrity Charity Ball, we organise and host an array of events that raise awareness and valuable funds for other charitable initiatives.

From Tour-level golf tournaments and charity auctions to our very own sports day here at Champions HQ, we’re always looking for new ways to give substantive support to worthy causes.


Some of our most recent and popular events include:

  • Farmfoods British Par 3
  • Annual Cricket Dinner
  • The Tony Jacklin CBE Belfry Charity Invitational 
  • Champions Charity Auction
  • Annual Celebrity Charity Balls
  • Leicester Mercury Business Awards
  • Toast of Surrey Business Awards  

Want to get involved? Enquire about our upcoming events and some exciting sponsorship opportunities below.


Enquire now! Become a Champion!

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