What Is Email Marketing?
Email marketing is a powerful digital marketing channel that involves sending targeted messages or commercial content to a group of people via email. It enables businesses to connect with their audience directly, delivering personalised messages, promotions, updates, and valuable content straight to their inbox.Â
Achieve Success and Growth
Unlike traditional advertising methods, email marketing allows for segmentation and customisation, ensuring that messages resonate with recipients based on their interests, behaviours, and demographics.
With the ability to track open rates, click-through rates, and conversion metrics, email marketing provides valuable insights into campaign performance, enabling businesses to refine their strategies for better engagement and results. In today's digital landscape, email marketing remains a cornerstone of effective communication and customer engagement for businesses of all sizes.Â
What's Involved In Email Marketing?
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Identify your goals, target audience, messaging, ideal frequency and segmentation approach
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Create visually appealing email designs and templates that align to your brand identity
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A/B testing on different elements of your email marketing to ensure optimal efficiency
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Track email metrics using dedicated UTM links alongside reporting on key metrics such as opens, clicks and conversion
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Monitor email deliverability metrics and manage sender reputation
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Track the overall value that email marketing brings to your businesses bottom line
Why Choose Champions (UK) plc?
By choosing Champions' specialised email marketing services, you will gain unparalleled access to our extensive 20+ years of proven expertise in orchestrating successful and impactful digital marketing.
With industry luminaries such as Derek Redmond, Emma Tolhurst, and Dr Jo Salter as part of the team, we bring a unique blend of varying perspectives to ensure innovative and efficient digital marketing strategies that highlight client strengths. The combination of seasoned experience and creative exuberance has positioned Champions as a field leader, capable of delivering seamless digital marketing techniques that exceed the diverse and evolving requirements of businesses.Â
Who We've Worked With
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Share Your Message
If you're looking to communicate either internally or externally about your businesses goings-on, products or company news, Champions (UK) plc can help you. Contact us now using our form.