Brief
To create and manage an inspirational annual conference and employee academy and internal communications campaign to facilitate the shaping and dissemination of a unified strategic vision.
Delivery
In order to bring together the private equity firms from China, India, Turkey, South America, Norway, Denmark, Sweden, Poland, Germany, Austria, Switzerland, Australia and the UK that make up the Alliance, we secured the picturesque Luton Hoo Estate in Bedfordshire. Our team attracted the Dean of Harvard Business School and two of its Senior Lecturers to lead seminars, including An Introduction to Negotiation, Advanced Negotiation and Influencing and Developing the Next Generation from Partner to Managing the Firm to Owner. Staff were encouraged to add their input, feeding off the professor’s thought leadership, leading to a consensus being reached over the Alliance’s strategic priorities. We were then influential in devising a range of communications that spread the vision throughout the Alliance’s global constituency.
Outcome
With an established clear vision, members of the Global PE Alliance have been able to prioritise their strategic investments in a joined-up fashion. As a consequence, several members are enjoying significantly increased ROI.