Brief
Influencer Matchmaker, a leading influencer marketing agency, approached Champions seeking help around the promotion of an exciting new influencer signing to the business.
It was important to communicate this to Influencer Matchmaker’s database in an engaging and newsworthy way to encourage potential brand interactions and new works.
Delivery
Working closely with the Influencer Matchmaker team, the Champions Digital team created a new signing eshot to be delivered to Influencer Matchmaker’s extensive email database.
The eshot, which was broadcast to the entire Influencer Matchmaker audience, encouraged business to get in touch to learn more about running a campaign with the influencer, Livinleggings.
Outcome
As a result of this The Influencer Matchmaker team saw 10+ leads for Livinleggings, plus further enquiries for different influencers Influencer Matchmaker represents.
The email itself received 3,453 total opens, with 57 clicks.