Brief
Our brief from Prettys an established and reputable Ipswich-based law firm was to increase their presence on social media via the creation of engaging content and campaigns, which would highlight their key service offerings and educate a new audience about their business.
Delivery
Our Digital Communication team managed their social media platforms, which included Facebook, Twitter and LinkedIn. Via this approach, we promoted their unique selling points and shaped their target audience to view Prettys as a dynamic, innovative law firm, delivering expectational service and outcomes for their clients. Our aim was to increase their teams’ social media presence by creating engaging content for various campaigns which highlighted key events and campaigns throughout the year, raising awareness of the associated services which Prettys’ offer.
Outcome
Increased following by 6.7%
6,460 engagements
439 link clicks
355,500 organic impressions
70,023 organic impressions
6,075 engagements
Follower increase of 12%
Increased following by 19%
Over 80,000 impressions
2,935 clicks
5,384 engagements