NEWS & ARTICLES

Today, video is the leading form of content. The easy-to-consume nature of video makes it a favourite amongst users, with various forms available.

Social media plays a part in all of our lives. Whether we use it to keep up with friends, to shop, for news, or as part of our job, it is something only a few of us live without.

Whilst there certainly is no reason to be leaping for joy at the sight of a recession, businesses can bolster long-term success through various adaptations to their strategies at times of downturn.

It may come to no surprise that East Midlands SMEs are being threatened by our nation’s economic uncertainty. There is a resounding lack of government-implemented infrastructure that aims to aid and nurture the growth of UK SMEs, despite SME output amounting for a significant portion of our nation’s GDP.

Transformation is now the norm for any growing business, but delivering transformational success isn’t easy.

We all know the phrase, content is king. And right now, in marketing teams, this couldn’t be truer. Content marketing is one of the most effective methods of growing audience engagement, developing your brand presence, and driving sales – a mission-critical growth method for most businesses.

Brand reputation and brand awareness are key to your business’ success, and PR is essential to promote your business from the perspective of a third party, offering a strong layer of credibility – particularly if from a reputable source.

When showcasing your firm as an investable prospect to that of a suitor, there are a number of factors that will determine the monetary worth of your business. At Champions UK plc, we specialise in working alongside businesses to maximise capital value through applied strategy. So, what aspects of your business are the most critical?

With every season comes a new marketing opportunity, with activity focused on something topical and current. Marketing strategies are often led by the external environment, and seasonal promotions are a key tool to adopt in your campaigns. Looking into consumer behaviour is vital, tailoring your marketing efforts to their preferences, but when you combine this with a seasonal marketing campaign, you’ve created a strategy that can focus on a niche, whilst also having the potential to call out to a new audience.

Ryan Reynolds is an incredibly talented Canadian, A-list celebrity and Hollywood Actor who is also considered a giant in the entrepreneurial world. Best known for his role as the Marvel Comics character Deadpool, Ryan is one of the highest-grossing film actors of all time, raking in a worldwide box-office gross of over $5Bn. In recognition of his service to the industry, Ryan was awarded a star on the famous Hollywood Walk of Fame in 2017, solidifying him as one of the all-time greats.

In May 2022, the UK’s biggest workplace pension scheme, The National Employment Savings Trust (NEST), became one of the first UK defined contribution (DC) schemes to invest into private equity and venture capital, employing UK-based firm Schroders to invest £1.5bn into the industry by 2025. NEST, which represents approximately a third of the UK workforce and has total of £24bn worth of assets, revealed that’s its target long term is to make sure around 5% of its portfolio invested in private equity. This milestone shift has a huge impact on both the private equity houses and entrepreneurial business owners. The influx of cash that private equity funds will have available from the pension funds will enable further investment into developing businesses. From the business owner standpoint, funding and investment maybe be more accessible and with private equities profitable returns, it is expected that there will be a growth within this market sector despite the incoming 2023 recession.

Debuting his first directorial feature film, Parker Finn celebrates the release of his American psychological horror film, SMILE, with a marketing campaign unlike no other.