Case Studies

Discover the latest performance-driven case studies created by Champions showcasing work across advertising, digital, creative, people, HR, technology and more.
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ROLEX – 48 SHEET CAMPAIGN.
Sales Growth
ROLEX – 48 SHEET CAMPAIGN
To manage a billboard advertising campaign promoting the ROLEX OYSTER PERPETUAL watch.

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SMARTER BUSINESS – DIGITAL.
Sales Growth
SMARTER BUSINESS – DIGITAL
To analyse all aspects of the energy and utilities broker’s digital activity to identify its relative strengths and weaknesses. To draw on that analysis to recommend a range of solutions aimed at enhancing online brand awareness, improving search engine rankings, increasing qualified site traffic and boosting conversion rates.

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SEVEN SEAS JOINTCARE – ‘ACTIVE WITH AGE’ CAMPAIGN.
Sales Growth
SEVEN SEAS JOINTCARE – ‘ACTIVE WITH AGE’ CAMPAIGN
In line with the Cricket World Cup and Ashes, Seven Seas Jointcare requested Champions to assist with the creation of a fun, lively ‘active with age’ creative campaign to promote products to their target market.

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TATA COMMUNICATIONS – C-SUITE LEVEL DIRECT MAIL.
Sales Growth
TATA COMMUNICATIONS – C-SUITE LEVEL DIRECT MAIL
To create video and presentation concepts illustrating Tata’s successful delivery in support of Carlsberg’s European operations and how well attuned the client is to the drinks company’s global strategy. To use those materials to demonstrate that Tata’s global operational capabilities were also geographically aligned with Carlsberg’s worldwide requirements. To devise an innovative way to deliver messaging to C-suite decision-makers and create an opportunity for discussions to be held over the broadening of Tata’s global delivery.

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Simple Home Move Brand Value Proposition.
Sales Growth
Simple Home Move Brand Value Proposition
Simple Home Move, a leading independent conveyancing solicitor firm, that specialises in supporting Leicestershire with existing property, came to Champions requiring further insight and information into its brand, to gain a better understanding of how to grow further as the business moves forwards. It was important for Simple Home Move to learn how to dominate the Leicester and Leicestershire market, while promoting its national-level quality with local experts.

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THE BELFRY | HOTEL & RESORT – ENTERTAINMENT PROVISION.
Sales Growth
THE BELFRY | HOTEL & RESORT – ENTERTAINMENT PROVISION
To fulfil all entertainment requirements for both The Belfry’s annual event programme and their Christmas party schedule.

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THE BETTER HEALTH AT WORK ALLIANCE – BRAND CREATION & FULL MARKETING SUPPORT.
Sales Growth
THE BETTER HEALTH AT WORK ALLIANCE – BRAND CREATION & FULL MARKETING SUPPORT
To support the launch of a unique workplace health industry network and information hub by establishing it as an authority in its field and creating links with trusted figures in that sphere.

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THE WBS GROUP.
Sales Growth
THE WBS GROUP
To conduct an in-depth brand audit of industry leading global data center and engineering business WBS, with the curiosity on how to increase business value and exit strategy.

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SMITH PARTNERSHIP – WEBSITE CONSTRUCTION.
Sales Growth
SMITH PARTNERSHIP – WEBSITE CONSTRUCTION
To create a high-ranking, firm-wide website clearly promoting a number of legal services and a further SEO and user-friendly sub-site focused on conveyancing services.

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SPORT JUNKI BRAND AUDIT.
Sales Growth
SPORT JUNKI BRAND AUDIT
To create a brand positioning strategy in support of the launch on the Indian market of a new fantasy cricket app. To analyse the Indian online sports market to identify viable target audiences from which to generate a sizeable userbase and related data. To identify optimum material, campaign and channel requirements for launch and to make recommendations around suitable influencer and ambassador partnerships.

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ST. JAMES’S PLACE – BRAND SUPPORT.
Sales Growth
ST. JAMES’S PLACE – BRAND SUPPORT
To design the print advertising for wealth management company St. James’s Place and provide marketing support to enhance their brand.

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THE WBS GROUP.
Sales Growth
THE WBS GROUP
To conduct a diagnostic audit of the WBS Group brand at a time when its datacentre installations arm was growing exponentially in new markets and radically outstripping the more traditional pillars of the business. To act on the audit findings to refresh the company brand, cement new key messaging and establish ways to effectively communicate the datacentre element to international markets. To establish an internal communications framework that would ensure harmony was maintained between the burgeoning newer arm and the mechanical and electrical engineers who risked feeling left behind and undervalued.

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