Case Studies
Discover the latest performance-driven case studies created by Champions showcasing work across advertising, digital, creative, people, HR, technology and more.
Sales Growth
Orange Genie Brand Value Proposition
Orange Genie, an outsourced employment and accountancy specialist, came to Champions to better understand how to utilise its two divisions: Orange Genie Umbrella and Orange Genie Accountancy as the business continues its growth.
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MYMOUTH – MYMOUTH BRAND ID CREATION AND LAUNCH SUPPORT
MYMOUTH – MYMOUTH BRAND ID CREATION AND LAUNCH SUPPORT
MyMouth, a collective of five dental practitioners approached Champions to help them create a new brand identity from scratch. Aimed at educating the general public about the benefits of the Ayurvedic philosophy – practices to improve both mouth and overall health. With several products in development, they required assistance with packaging, PR and social media launch support.
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DELTA GLOBAL – REBRAND
DELTA GLOBAL – REBRAND
To evaluate the strength of the existing Delta Global Source brand and make a series of recommendations on how it could better reflect the company’s offering and values and be more relevant to leading global brands. To apply agreed concepts to a full suite of brand collateral and infrastructure, including a new website, building signage and a wide range of digital and physical materials.
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FARMFOODS – FARMFOODS BRITISH PAR 3 CHAMPIONSHIP
FARMFOODS – FARMFOODS BRITISH PAR 3 CHAMPIONSHIP
To secure Farmfoods a sporting sponsorship asset delivering high value exposure among their target audience. To subsequently maximise the value the brand was able to derive from the relationship.
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Influencer Matchmaker
Influencer Matchmaker
Influencer Matchmaker, a full-service influencer marketing agency, came to Champions for support with strengthening their digital marketing activity, with a focus on improving their SEO strategy.
Before coming to Champions, Influencer Matchmaker were not doing anything regarding their SEO, meaning their website was not fulfilling its role as a lead generation tool. As a result, they were missing out on opportunities to grow their business and work with businesses searching for their services.
With this in mind, Influencer Matchmaker wanted to increase their online reach to help generate high-quality leads and affirm their presence as leading agency in the influencer marketing sector.
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Sales Growth
ADI BRAND AUDIT
To complete 15 audits of the multidisciplinary engineering group’s subdivisions to arrive at bespoke strategy recommendations for not only their individual development but their more effective interaction and cross-selling. To identify specific messaging sets and collateral requirements to address the precise needs of each engineering niche market.
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Sales Growth
PATTONAIR BRAND AUDIT
To conduct a comprehensive brand and communications audit of a leading supply chain partner to the global aerospace market. To deliver wide-ranging recommendations around the strategic direction of its brand communications.
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Sales Growth
Smith Partnership
Smith Partnership came to Champions with the goal to improve their SEO and ensure that they were ranking for both local and service-based key terms. At the time, their website was not driving very much business and they were becoming increasingly aware that they needed it improving in order to better support the business growth and put them in a competitive position.
With a focus on driving more organic leads for a specific service division, and also their local areas such as Leicester, Derby and Stoke on Trent.
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Sales Growth
ADEY STEEL GROUP
To create a new look and tie together four companies under a comprehensive mother-brand, for one of the UK’s leading steel fabrication specialists.
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Sales Growth
drxDATA Brand Value Proposition
drxData, a go-to provider for leadership intelligence products and services, approached Champions to discover how it could thrive as a standalone brand and how it could excel in its offering of products and services directly to private equity firms and beyond.
It was also important for drxDATA to know how to become a leader in this space following its independent launch, drawing on seven years of knowledge and experience in understanding the value a leadership team can bring to a business.
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Sales Growth
DELTA GLOBAL – REBRAND & PR CAMPAIGN
To create as much of a buzz as possible around the launch of a rebrand of luxury retail packaging provider Delta Global conducted by Champions’ brand strategy and creative teams. To raise the profile of the company in its U.S., UK and Asia-Pacific markets in order to drive brand and service awareness among key decision-makers at leading luxury fashion and cosmetics brands.
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Sales Growth
LLOYDS CARDNET – PLUG-IN DEVELOPMENT AND INTEGRATION
To offer business customers the opportunity to take payments online directly through a bespoke-built Lloyds Cardnet plug-in that links directly with their business’s virtual terminal and Lloyds business bank account.
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