Case Studies

Discover the latest performance-driven case studies created by Champions showcasing work across advertising, digital, creative, people, HR, technology and more.
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LBF – PUBLIC RELATIONS ACTIVITY.
Sales Growth
LBF – PUBLIC RELATIONS ACTIVITY
To maximise the success of the first ever Leicester Business Festival working pre-and post-festival to gain PR exposure in local press and media as well as in the rest of the UK.

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ITV & WILLIAM ROACHE MBE.
Sales Growth
ITV & WILLIAM ROACHE MBE
To organise a high profile celebration of William Roache’s 50 years as a star of Coronation Street. To showcase the Tanqueray 10 and Johnnie Walker brands to well-known personalities from the worlds of TV, entertainment and business.

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CAPITAL ONE – INTERNAL ENGAGEMENT CONCEPT.
Sales Growth
CAPITAL ONE – INTERNAL ENGAGEMENT CONCEPT
To create a forward-thinking, quirky and humorous campaign to engage employees in an internal promotion exercise.

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BROADWAY CASINO – WEBSITE DESIGN & BUILD.
Sales Growth
BROADWAY CASINO – WEBSITE DESIGN & BUILD
To build a site showcasing all that the casino has to offer in a visually engaging manner.

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BROADWAY CASINO – BRAND AWARENESS.
Sales Growth
BROADWAY CASINO – BRAND AWARENESS
To refresh the brand and publicise in-venue entertainment.

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MATTIOLI WOODS PLC – BRAND REPOSITIONING & STRATEGIC RECRUITMENT ACTIVITY.
Sales Growth
MATTIOLI WOODS PLC – BRAND REPOSITIONING & STRATEGIC RECRUITMENT ACTIVITY
To evolve the financial services provider’s existing brand and message to reflect a significant shift in its business model and strategy. To devise and execute a strategy aimed at attracting the right calibre and quantity of new employees to help support anticipated company growth.

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MADE TV - NATIONAL TRIBUTE MUSIC AWARDS.
Sales Growth
MADE TV - NATIONAL TRIBUTE MUSIC AWARDS
The Champions Media team were tasked to create an hour-long programme about the 2019 National Tribute Music Awards, which would be aired on Birmingham TV.

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NET TRAMS – CAMPAIGN CONCEPT & DELIVERY.
Sales Growth
NET TRAMS – CAMPAIGN CONCEPT & DELIVERY
To deliver creative elements boosting public awareness of two new tram lines launched in Nottingham in 2015.

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NKD WAXING – STORE OPENING PR CONCEPT & CREATIVE.
Sales Growth
NKD WAXING – STORE OPENING PR CONCEPT & CREATIVE
We were tasked with creating local awareness and the running of a launch event for the second NKD waxing and beauty salon opening in the Midlands, in order to drive appointments to their door. We were to position the salon to both men and women showcasing their brand as specialists in creating comfortable and better experiences than that of any other salon in the area.

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NICHOLLS COLTON – BRAND IDENTITY & WEBSITE.
Sales Growth
NICHOLLS COLTON – BRAND IDENTITY & WEBSITE
Nicholls Colton Group is comprised of departments specialising in testing, structural engineering, geotechnical and analytical challenges. Champions (UK) plc were tasked with drawing together these separate elements of the Nicholls Colton Group through a unified and coherent visual identity.

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MO BRO’S – SOCIAL MEDIA.
Sales Growth
MO BRO’S – SOCIAL MEDIA
Beard Care Product company Mo Bro’s tasked our communication team with the role of advertising their brand on social media, for six months. Keeping with their brands quirky personality, Champions created content and managed their social media Facebook, Twitter and Instagram account.

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MADE TV – COVENTRY BUSINESS EXCELLENCE AWARDS 2019 TV SHOWS.
Sales Growth
MADE TV – COVENTRY BUSINESS EXCELLENCE AWARDS 2019 TV SHOWS
Champions created a four-part 30-minute TV series that followed the Coventry Business Excellence awards. We documented the entire process from the finalists finding out that they had been chosen to the awards night itself. This series was aired on Birmingham TV.

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